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A NU Way of Creating Community.
Creating Relationships. Providing Value. Delivering Results.
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Our Values

Our values guide everything we do—from our day-to-day decisions to our long-term strategy.


Take Ownership

We treat every asset, every interaction, and every outcome as our responsibility. We show up, follow through, and always aim to exceed expectations.


Balance Creativity with Process

We believe innovation thrives when it’s grounded in structure. Our solutions are imaginative—but always executable, scalable, and grounded in operational excellence.


Embrace and Drive Change

We don’t wait for the industry to change—we lead it forward. Whether it’s new technology, evolving resident needs, or shifts in the market, we adapt with intention and act with courage.

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Dedication and Passion
Founded in 2018, New Urban Residential is a vertically integrated, family-owned real estate investment management company committed to creating long-term value for residents, employees, and investors alike. With thoughtfully managed apartment communities across North Carolina, South Carolina, Indiana, Iowa, Kansas, and Missouri, we consistently deliver exceptional service, elevating the standard of multifamily living throughout the Midwest and Southeast.

Our Areas of Expertise

Asset Management

Strategic Vision, Proven Results Our vertically integrated team expertly manages multifamily investments, from strategic acquisition and capital improvements to disciplined financial oversight. Leveraging market intelligence and proactive asset strategies, we optimize performance, mitigate risk, and consistently deliver exceptional investor returns.

Property Management

The Core of Our Commitment At New Urban Residential, property management is more than a service—it’s the heartbeat of our organization. Our vertically integrated team brings dedication, care, and attention to every aspect of operations, creating vibrant communities, exceptional resident experiences, and enduring value for our investors.

Construction Management

Integrated Expertise, Exceptional Quality Our experienced in-house team leverages over 30 years of construction management expertise to seamlessly execute interior and exterior renovations, maintenance, and upgrades—ensuring projects are completed efficiently, on budget, and to the highest standards.

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Built by operators. Driven by visionaries.

Our leadership team combines decades of experience with a forward-thinking approach that reflects today’s renter and tomorrow’s community needs. We lead with accountability, challenge the status quo, and encourage creative problem-solving at every level of the organization. We’re proud to foster a culture that empowers teams to own their work, innovate with purpose, and evolve as leaders—not just employees.



Since 2018, New Urban Residential has created thoughtfully designed, well-managed apartment communities in walkable, vibrant neighborhoods. We take ownership of every detail, balancing creativity with process and embracing change to meet the evolving needs of our residents. Our mission is simple: to make it easy for people to love where they live.